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AI Filmmaking and Enterprise AI Video Production at Swissnex San Francisco

I had the privilege of participating in the “Multimedia Lab for Journalists” (MLJ) program in San Francisco, hosted by Swissnex. This two-week program brought together established and emerging talents in journalism and multimedia storytelling to explore the evolving landscape of media, technology, and ethics.

Photos by Felicia Kieselhorst @photosbyflee

Swissnex in San Francisco hosted the “AI Video Making Workshop” led by Matty Shimura, Eric Purcell, and myself. Our workshop included the panel discussion, “The Creative Ethics of AI Filmmaking,” where we explored the complex and often contentious intersection of creativity, technology, and ethical responsibility in the rapidly advancing field of AI-driven media. This workshop was a key component of the MLJ program, which this year focused on AI in Journalism and Storytelling, making our discussions particularly relevant and timely.

Pictured (left to right) Claire Xue, Filip Isqro, Matty Shimura, Eric Purcell, Gabe Michael.

In addition to the panel, I also had the opportunity to give a lecture on my AI filmmaking process. It was a chance to share insights from my own experiences and to discuss the practicalities and creative possibilities that AI brings to the table. The enthusiasm and curiosity from the participants were palpable, making it an inspiring session that underscored the importance of knowledge-sharing in our ever-evolving industry.

The event was hosted by swissnex in San Francisco, a vibrant hub for education, research, and innovation. Swissnex serves as a bridge between Switzerland and North America, fostering collaboration across disciplines and borders. The organization’s commitment to connecting ideas and people made it the perfect backdrop for discussions on AI and ethics, reinforcing the critical role that innovation plays in shaping our future.

Participating in the MLJ program at swissnex was a reminder of the powerful impact that collaborative spaces can have on creative and technological progress. It was an honor to contribute to such an important conversation, and I look forward to seeing how these discussions will continue to influence the future of AI filmmaking.